Future of work
Category
An iPad app that helps sales representatives manage customer relationships and hit their sales targets.
Future of work
Category
Enterprise
Company Type
2017
Year
Role
Product Designer
Team
Cross-functional team
Outcome
Helped sales reps manage customer relationships and hit sales targets.

Direct engagement with sales representatives was crucial for understanding their workflow and refining our design approach. The lack of initial documentation highlighted the necessity of clear communication and comprehensive handovers. Early user interviews enabled us to tailor the application to real needs, addressing critical pain points effectively.
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